

Overview
Santa Clara Montessori is a bilingual preschool with two locations in Santa Clara, CA, offering programs for children aged 18 months to 6 years. Their curriculum blends the Montessori method with enrichment activities like cooking, gardening, and yoga—nurturing independence, creativity, and holistic development.
While they had an existing website, it wasn’t delivering results. Inquiries were low, traffic was minimal, and families weren’t seeing the school’s true value online. Our mission was to create a modern site that reflected the warmth of their classrooms, increased visibility, and helped fill open spots at both campuses.
View WebsiteThe Challenge
Santa Clara Montessori had a website before partnering with us, but it wasn’t helping them grow. It lacked modern design, clear calls to action, and search visibility—especially for local keywords like “Montessori preschool Santa Clara.” Parents visiting the site weren’t converting, and most were still finding the school through word-of-mouth.
With growing competition in the area and two locations to fill, the team needed a stronger web presence, better lead generation tools, and SEO that would get them ranked in Google for their services and location.

Goals
- GOAL01
Showcase both school locations clearly, with individual program info
- GOAL02
Increase monthly inquiries and help convert more visitors into enrollments
- GOAL03
Improve Google rankings for Montessori and preschool terms in Santa Clara
Our Process
We kicked off the project by diving into the school's mission, brand, and values. Using that insight, we created a bilingual-friendly, Montessori-inspired design that reflected the professionalism and nurturing environment of both locations. Clear calls to action were added throughout to guide parents to explore programs and submit contact forms.
On the SEO front, we performed full on-page optimization: rewriting content, crafting optimized titles and metadata, improving internal linking, and adding new pages for each program and location. A one-time Google Business Profile optimization was also completed to ensure alignment and visibility in the local map pack. We submitted the business to local directories to strengthen its online authority.
Strategy
Brand Look & Feel
Website Design
Content Creation
Website Development
Google Business Profile Optimization
SEO Campaign
Program Pages
Contact Form Tracking
Location-Specific Targeting
The Results
Major visibility improvement for both locations across local search
Impact on Enrollment
Before
Only 4–7 monthly inquiries with very low conversion

After
Over 32 monthly form submissions and steady interest from families

Increased SEO Visibility
We improved local search presence for both campuses, leading to more impressions, traffic, and inquiries—especially from parents looking for Montessori and bilingual options in Santa Clara.
Stronger Online Experience
Parents can now easily explore each location, download forms, and request a tour—all in a modern, mobile-friendly format that’s built to convert.
Before

After


Now it is informative, neat, fast, and appealing! It is as exactly as I wanted and what’s more is his skills and the knowledge regarding web designing to all my questions and requests were very professional. He completed the website on time as he promised. I have got so many compliments on our school website from many people. Please check our website. santaclaramontessori.com
I couldn’t recommend Colin at Child Care Web Design enough to all!
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